Logos + Assets
Meaningful logos and reusable brand assets that scale your vision.
Branding with a Story
I apply stories that matter to brand elements, adding personality and a human touch to events, products, and ideas. I use illustration, type, and theme to add heart while keeping the mark and message clear.
Example: Instead of just naming her, my event design remembers Jamina through her butterflies and while keeping the narwhal mascot front and center.
Assets That Scale
I design reusable assets and job aids, from master slides to branded media, that cut rework, keep style consistent, and help teams make new content fast and on brand.
Example: Teams were spending a lot of time rebuilding decks and the brand was uneven, so I designed a theme in Google Slides that speeds production and keeps one clear look.
Logos Representing a Vision
I design logos that reflect vision, history, and goals. I research a group and translate ideas into simple forms that work on print, web, and even swag.
Example: This school had a generic horse mascot that did not fit its classical focus. I redesigned it as a charger crest inspired by ancient Greek pottery, creating a scholarly, strong identity that reads on uniforms and at center court.
Color with Purpose
I build palettes that set tone and express personality. I test contrast, accessibility, and use color consistently across print and web so branding feels right and reads clearly.
Example: Arizona SCBWI needed a logo that represented authors and illustrators, told a story through color, and invited people to join. I designed the winning logo with a warm yet southwestern palette, now used across the site to reinforce a welcoming community.